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Yellow & White Checkerboard TowelOur Pink & White Checkerboard Towel is bringing major sunshine energy. Made from 100% soft cotton with an all-over yarn-dyed design, the pattern pops on both sides—double the cute. It’s the perfect size for lounging, drying off, or showing off, with “Pura Vida” embroidered...
- $7.50
$25.00- $7.50
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Harper Koi Fish CharmA playful addition to your charm stack. The Harper Koi Fish Charm features a detailed enamel fish design with subtle shine and just the right pop of color. Designed to clip onto your favorite Harper necklace or bracelet, it’s lightweight, easy to layer, and...
- $3.60
$12.00- $3.60
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Harper Boot CharmGet ready to saddle up with our Harper Boot Charm! This spirited piece captures the adventurous heart of the Wild West, perfect for those who love the thrill of the open range. With its rugged design and charming details, it’s a nod to the...
- $2.40
$8.00- $2.40
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Harper Retro Charm SetExpress yourself without limitation with the new Harper Retro Charm Set! Available in a gold or silver finish, this eye-catching set features a retro smiley face and daisy charm. You can wear them individually, together or mix and match with any of our other...
- $4.20
$14.00- $4.20
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Spring SkiesIntroducing Spring Skies Bracelet, inspired by the soft hues of a clear spring day. Handcrafted with delicate shades of light blue and white, each piece embodies a sense of tranquility and freshness. Waterproof and meticulously made, reminiscent of endless blue skies. Embrace the Pura...
- $2.40
$8.00- $2.40
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Kappa Delta CollectionThe Kappa Delta collection brings together soft greens, creamy whites, and golden details for stacks that feel classic and cool. Whether you’re celebrating a new sister, leveling up your rush ‘fit, or just repping KD on the daily, these pieces are here for it. Giftable,...
- from $2.40
$8.00- from $2.40
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Hibiscus StickerTreat every day like a tropical vacay with our new Hibiscus Sticker. This paradise-inspired design features a gorgeous hibiscus flower, with bright and bold colors that’ll make your water bottle, laptop or phone case pop.
- $0.90
$3.00- $0.90
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Neutral Glow BraceletIt’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with...
- $2.40
$8.00- $2.40
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Deep DiveIntroducing Deep Dive, the bracelet that embodies the tranquil beauty of ocean blues. Handcrafted with varying shades of blue, each piece is a testament to artistry and individuality. Waterproof and meticulously crafted, it gains character and depth with every wear, mirroring the ever-changing hues...
- $2.40
$8.00- $2.40
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Red, White & Green Mini Braided BraceletOur new Mini Braided bracelets are a delicate take on a classic style. Every bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique...
- $3.00
$10.00- $3.00
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For All Fidget NecklaceKeep calm and show your Pride with the For All Fidget Necklace! This standout style features a golden rope chain and bar charm stamped with enamel rainbow letters, plus a glittering heart stone to really make a statement. For every necklace sold, Pura Vida...
- $7.20
$24.00- $7.20
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The Skatepark Project BraceletIt doesn’t get more classic than The Skatepark Project Original Bracelet. This stackable string style features a trio of neutral hues that work with any outfit. For every bracelet sold, Pura Vida will donate 5% of the purchase price to The Skatepark Project and its...
- $2.40
$8.00- $2.40
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Under the SeaIntroducing the Under the Sea Bracelet, the original that sparked a wave of admiration. Handcrafted with shades reminiscent of the ocean depths, each piece is a testament to artistry and individuality. Waterproof and meticulously crafted, it evolves in charm with every wear. Dive into...
- $2.40
$8.00- $2.40
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Padlock Pendant NecklaceThe Padlock Pendant Necklace is all about connection, trust, and the friendships that stick with you through everything. With its sleek padlock charm and delicate chain, it layers effortlessly with your everyday favorites or stands strong on its own. Whether you’re gifting it to...
- $6.00
$20.00- $6.00
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Initial Stone Open RingSay hey to your new signature piece. Our Initial Stone Open Ring is all about you—literally. Featuring your fave letter and a sparkling clear glass stone, this adjustable beauty is 100% waterproof and engraved with “pura vida” on the inside (because details matter). Stack...
- $4.80
$16.00- $4.80
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Friendship Cord BraceletThe classic friendship bracelet—leveled up. The Friendship Cord Bracelet features a chunkier braided design in bold, juicy color combos (Blueberry, Creamsicle, Sorbet... need we say more?). It’s got a sturdy pull-tie closure that keeps things comfy and secure, plus shiny gold-tone accents for that...
- $3.60
$12.00- $3.60
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Olive BraceletIntroducing the Olive Bracelet: a tribute to the lush, earthy tones of the Mediterranean. Handcrafted with care, each bracelet captures the essence of its namesake color, reminiscent of sun-drenched olive groves. Waterproof and meticulously made, no two pieces are alike, ensuring a truly individual...
- $2.40
$8.00- $2.40
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Metallic Blush Braided BraceletEvery braided bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is unique and hand-made therefore a slight variation in color combination may occur.WaterproofGo...
- $4.50
$15.00- $4.50
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Mental Health Awareness Fidget RingPut your mind at ease and give off super-chill vibes with our Mental Health Awareness Fidget Ring. This rotating ring lets you spin the band to alleviate anxiety, and features an array of gorgeous gemstones to heal your spirit: - Amethyst for positive energy- Celestine...
- $6.00
$20.00- $6.00
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Daisy Seed Bead AnkletHave some fun in the sun with our playful Daisy Seed Bead Anklet. This seed bead design features soft daisies that'll have you dancing in a flower field all year long.
- $6.00
$20.00- $6.00
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Red Cross Heart On My Sleeve Style Pack
We’re soooo in love with the our Heart On My Sleeve Style Pack! This three-style stack features a stretchy beaded beauty, a red and gold Malibu, and a continuous heart charm design. For each style pack sold, Pura Vida will donate 5% of the purchase price...
- $13.50
$45.00- $13.50
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The Birthday Party Project Malibu Bracelet
Make every day feel like a fiesta with The Birthday Party Project Malibu Bracelet! This white string style is dotted with confetti-like beads that add pops of color to your stack. For every bracelet sold, Pura Vida will donate 5% of the purchase price...
- $4.20
$14.00- $4.20
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Cafecito Seascape Stretch Bracelet
Presenting our Cafecito Seascape Stretch Bracelet, an essential accessory for the style-savvy. With a fusion of tan and white tones, its dual-tone aesthetic elevates any ensemble with an air of elegance. Constructed from vinyl discs and resilient elastic, it ensures a perfect balance of...
- $2.40
$8.00- $2.40
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